March 18, 2022

Showcasing a magnificent pergola for luxury outdoor brand, Outashade

Showcasing a magnificent pergola for luxury outdoor brand, Outashade

Outashade came to us to help them create a highly personalised piece of content for their client after they had ordered a luxury pergola, it's now part of their marketing strategy

The background

A great example of how luxury brands can take personalisation to the next level & enhance the customer journey, even after purchase.

Outashade were looking for a novel way to keep their client excited before installation, helping them take them on the journey. They wanted us to help them visualise what the pergola would look like in their clients garden. It must be accurate and it must be shareable.

The solution

We created a CGI animation modelled accurately from their pergola plans with high energy music, professionally edited & highly personalised.

To make it really special, we replicated the clients garden and house from photos. We even included their kids trampoline! The animation was roughly 28 seconds long and included Outashade branding.

The Result

Memorable, shareable and unique, a beautiful animated CGI render the client can keep forever and share with his high net-worth network generating word of mouth and building the Outashade brand

Tom heads up DCTR as MD. He has a keen eye for detail and has always been a creative and some might say, a little eccentric. He likes hats, beer & marketing that blows your mind. He lives with his wife & two young kids in Sandhurst, behind the firing range.


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